Towards the end of April, I had the idea to turn the community and databases I’ve built over the years into a network that could prove both useful and profitable to every person on it and using it.I wanted to build a marketing client matchmaker network, covering many areas of marketing (although I

Before I begin, I should start by saying I’m very aware, for those of you reading this in the UK as I publish it, this is not your typical, light Friday hometime-type reading. I did offer it to a popular marketing site I thought it worked better for earlier in the week but (life story alert), as

If you work in SEO, content marketing, or any industry related to PR, you shouldn’t be a stranger to infographics. Combining visuals, information, and effective design, companies have recently been using these pieces to present data to their readers in an easy to digest manner.Some would argue

Since working in PR, I haven’t known a time when it hasn’t felt like a community.The various social media platforms initially bring us together with the people we pitch against or whose work we admire and/or secretly wish we’d thought of first, and then the plethora of events and award nights allow

Whether we want to admit it or not, as humans we are creatures of habit. Unfortunately, as consumers, we crave change and continually need to be stimulated by new trends.Modern day life has led to a fast-paced world where our attention span, at most, lasts a dismal 20 seconds before we’re searching