A ‘leaked’ B&Q memo has told staff to ‘prepare for an increase in demand for rope, cable ties and tape’ ahead of the release of the Fifty Shades Of Grey movie. Managers are told to bring in extra stock.Of course, this memo, only ever intended to wing its way into the inboxes of journalists, is

At the beginning of this week McDonald’s released its Super Bowl-televised Pay With Lovin’ campaign, highlighting that food in the US can (could?) be bought for the price of ‘high-fives, selfies and family hugs':‘Lovin’ Leaders’ (the horrendous name momentarily assigned to store managers) have been

Have you ever imagined if Monopoly money was swapped for real cash? Well, for 80 lucky players it is soon to become a reality. Monopoly maker Hasbro has secretly included real cash in a select number of sets to celebrate the 80th anniversary of the game’s first appearance in France. Hidden in

This is the first blog I’m writing for PR Examples and what a campaign. The top secret ingredients of the Big Mac Special Sauce have been revealed – and even gone on sale!For those of you that haven’t heard, McDonald’s is finally selling bottles of their Big Mac Special Sauce! Only 200 500ml

WELL. Happy end of January, everybody, it’s all General Election nonsense business in the UK from now on, I imagine.Let’s get into it, shall we?Here, in reverse order and based solely on the number of unique views each post received, are the top ten PR and marketing campaigns throughout