На информационном ресурсе применяются рекомендательные технологии (информационные технологии предоставления информации на основе сбора, систематизации и анализа сведений, относящихся к предпочтениям пользователей сети "Интернет", находящихся на территории Российской Федерации)

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‘Ball pit for grown-ups’ opens in charitable agency PR effort

In a charity-led stunt to promote itself, design agency Pearlfisher has opened a ball pit for adults in Hammersmith, west London. (When I say ‘has opened’, it’s actually been open since before Christmas, but I’ve only now just spotted it in the press).Aside from Houston PR’s space launch efforts
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Knitted ‘Number 7Up’ bus toured London in #FeelsGoodToBeYou campaign

Magda Sayed is an urban knitter, which is apparently a thing. She teamed up with 7up  for their #FeelsGoodToBeYou campaign to transform an old London Routemaster into the ‘Number 7up’ Bus, which then toured the city.I’m not sure at which stage in a brainstorm somebody says ‘I’m thinking: giant
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Paddington Takes London

In the run up to the movie release of ‘Paddington’ in cinemas on the 28th of November, 50 Paddington Bear statues have been placed in different locations around London city. Each bear is completely individual – wearing different outfits depending on it’s area. The bears are near to museums, parks,
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Fabulous at 40 for gorilla at @zsllondonzoo

To celebrate Zaire the gorilla’s 40th birthday, London Zoo commissioned Great British Bake Off runner up Richard Burr to make her a cake.The pink cake (Zaire’s favourite colour) included sugar-free jelly, apples, carrots and walnuts, which Zaire wolfed down. I thought this was a nice bit of
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Londoners trade first born children in exchange for free Wi-Fi

In June, a number of unwitting Londoners agreed to give up their eldest child in a stunt aiming to highlight the security dangers of public Wi-Fi use.The experiment was set up by the Cyber Security Research Institute, which offered free Wi-Fi hotspots across the capital in order to make its point.
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